About a month ago [July,2014], Eduardo Conrado, CMO at Motorola, reached out to share that the Red Cross needed our help. He knew that the Red Cross has a great charter and that the work they do it truly priceless but he also knew that they could use some help sharing their mission / stories with the world.
Eduardo is on the Board of Directors with the Red Cross; he said he knew right away that they needed Corporate Visions to guide them in the right direction. Ted Ergo reached out to Tim Riesterer and without hesitation Tim said, “Let’s do this!” So last Friday, Tim and Ted spent half a day with the leadership team at their executive retreat in Chicago.
Needless to say, Tim’s delivery was spectacular and the 20 plus executives embraced the challenge with true passion and determination. Five teams focused on 5 visual stories about the challenges that we face as a society and what the Red Cross does for all of us every day. This was very powerful and eye opening. Here just one example:
Most people can name 3-5 disasters that have happen worldwide and have made a donation when that happens. But did you know that…….
The Red Cross responds to 70,000 disasters in the USA every year.
Northern Illinois has 1200 disasters a year, that’s 3.3 a day!
97% are residential fires; these are family and personal disasters.
50% of the victims are children.
So when you hear the sirens of a Fire truck heading out to a fire, think about the Red Cross volunteer that is right behind them. Let’s donate to support our communities.
When CVI delivers to our corporate principles, Employees, Community, and Clients, we can change the world. Ted [the employee] has entered into 4 new conversations with the leaders from Allstate Insurance Company, Colliers International, NES Rentals and McDonalds Corporation. The Red Cross (the community) has started to develop great story conversations and Eduardo (the Client) was very grateful as we [CVI] helped support his cause pro bono.
“I am proud of the work we do and the company I represent. Here are a few pictures of the event.”
